Privacy Policy

---

PRIVACY POLICY

Lakeside Bully Kennel, LLC DBA KennelIQ Software

Effective Date: April 16, 2025

1. Introduction and Company Information

This Privacy Policy describes how Lakeside Bully Kennel, LLC, also doing business as KennelIQ Software (collectively referred to herein as "Lakeside Bully Kennel," "KennelIQ," "we," "us," or "our"), collects, uses, discloses, and protects information about you when you interact with us through our website at thebullykennel.com, kenneliq.ai, via SMS/text message communications, or through any related services, inquiries, or transactions.

By submitting your contact information, making a deposit, entering a purchase agreement, or opting into SMS communications, you acknowledge that you have read and agree to the terms of this Privacy Policy.

2. Information We Collect

2.1 Information You Provide Directly

We may collect the following categories of personal information directly from you:

• Full name and contact information (phone number, email address, mailing address)

• Payment and transaction information related to puppy deposits or purchases

• Information submitted through our inquiry form, deposit agreement, or purchase contract

• Communications you send us via text message, phone, or email

• Health records, veterinary information, or puppy care questions you share with us

2.2 Information Collected Automatically

When you visit our websites, we may automatically collect certain technical information such as your IP address, browser type, device type, referring URLs, and pages visited. This information is used solely for website analytics and operational improvement and is not sold or shared with third parties for marketing purposes.

3. SMS / Text Message Communications

3.1 Consent to Receive SMS Messages

By submitting your phone number through our online inquiry form, deposit agreement, or purchase contract and checking the opt-in consent box, you expressly consent to receive SMS text messages from Lakeside Bully Kennel at the phone number you provided. The opt-in consent language presented at the time of submission reads as follows:

"By checking this box, I consent to receive SMS text messages from Lakeside Bully Kennel regarding my inquiry, puppy availability, appointment reminders, vaccination reminders, vet check reminders, and kennel updates. Message and data rates may apply. Message frequency varies. Reply STOP to opt out at any time. Reply HELP for assistance. View our Privacy Policy and Terms & Conditions at thebullykennel.com."

Consent to receive SMS messages is not a condition of any purchase. You may opt out at any time.

3.2 Types of SMS Messages We Send

SMS messages sent by Lakeside Bully Kennel may include, but are not limited to:

• Responses to your direct inquiries about puppy availability

• Puppy pickup appointment confirmations and reminders

• Vaccination reminders and veterinary check-up notifications

• Health guarantee reminders and vet check requirements

• Waitlist updates and litter availability notifications

• Seasonal pet care and wellness tips relevant to your puppy

• Post-placement support and follow-up communications

3.3 How to Opt Out

You may opt out of receiving SMS messages from us at any time by replying STOP to any message you receive. After opting out, you will receive a single confirmation message and no further SMS messages will be sent. To resubscribe, reply START. For assistance, reply HELP.

3.4 No Sharing of SMS Consent Data

Your phone number and consent to receive SMS messages will not be sold, rented, shared, or transferred to any third party for their own marketing purposes. This data is used solely for communications related to your relationship with Lakeside Bully Kennel and KennelIQ. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

4. How We Use Your Information

We use the personal information we collect for the following purposes:

• To respond to your inquiries and facilitate puppy sales and adoption processes

• To send appointment reminders, vaccination reminders, and health-related communications

• To fulfill our health guarantee obligations and provide post-sale support

• To manage our waitlist and coordinate litter availability notifications

• To comply with applicable legal requirements and carrier regulations

• To improve our website, services, and communications

5. How We Protect Your Information

We implement commercially reasonable administrative, technical, and physical safeguards designed to protect your personal information against unauthorized access, disclosure, alteration, or destruction. We limit access to personal information to those employees, contractors, and agents who need it to operate, develop, or improve our services.

While we strive to protect your personal information, no security system is impenetrable and we cannot guarantee the absolute security of your data.

6. Third-Party Service Providers

We may share your information with trusted third-party service providers who assist us in operating our business and delivering our services, subject to confidentiality obligations. These providers may include:

• Twilio, Inc. — SMS messaging infrastructure and delivery

• Website hosting and analytics providers

• Payment processing providers for deposit and purchase transactions

These third parties are permitted to use your information only as necessary to provide services to us and are not permitted to use it for their own independent marketing purposes.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, to comply with our legal obligations, resolve disputes, and enforce our agreements. SMS opt-out records are maintained indefinitely to honor your preferences.

8. Your Rights and Choices

You may request access to, correction of, or deletion of personal information we hold about you by contacting us using the contact information below. We will respond to such requests within a reasonable time and in accordance with applicable law.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected information from a minor, please contact us immediately so we can delete it.

10. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time. When we make material changes, we will update the Effective Date at the top of this document. Your continued use of our services following the posting of changes constitutes your acceptance of the revised policy.

11. Contact Information

If you have questions about this Privacy Policy or our data practices, please contact us:

Lakeside Bully Kennel, LLC

DBA KennelIQ Software

Henryetta, Oklahoma

Website: thebullykennel.com | kenneliq.ai

Email: lakesidebullykennel@gmail.com, or tweaver@kenneliq.ai

Phone/SMS:  (918) 268-7922